Change is the only constant in life, and if we talk about the modern age, change is the oxygen of modernization. One place where this rule rule is the World Wide Web. The designs and approaches of the websites change day in and day out.
The most catchy trend of today might be the left-out facet of tomorrow, and the cycle will continue. That is why every ecommerce website design company in the world is constantly looking for new and interactive ways to stay in the game.
The competition in the ecommerce market is fierce; vendors and ecommerce website design company are coming up with new designs to engage customers and readers to flush out more sales. If you are looking for new trends in website design, here are a few ideas.
Website speed is here to rule.
Many trends will come and go, but if there is one that will remain a king of website design is the loading speed. No matter how interactive and beautiful your web design is, you are losing if it’s not loading in the first 5 seconds.
One of the most significant contributors to the ecommerce market rise is the lack of time. People buy things while on the road, eating, and even in the bathrooms. If your website is not loading in time, there is plenty of fish in the water. They will move to the next best option.
It never hurts to be bold and adventurous.
People are taking website designs to new heights with their creative and unique ideas that set them apart from the crowd. We will see many bold and catchy colors in web design that were deemed “ too much” a year ago.
The one stand-out trend of this year is the eccentricity of the designs. Some designers are going for minimal text and maximum visualization, while others take an even daring step and go all text. Believe me. These are exciting times in the web design world.
Bring in the technology.
What is the use of technological advancements to attract more customers if you can apply them? People opt for visualizations, GIFs, miniature animations, micro-interactions, voice recognition, and many more.
A fine example would be the use of VR by IKEA, where you can see how your sofa would look in your living room. Or how Air BnB gives a virtual tour to the renters before they move in. These things stand out from the rest as it helps the customer make a better decision.
The list doesn’t end here. You can go for interactive navigation bars, scroll animations, cursor features, and it goes on. It would be best if you saw your niche and what can help them make an easy and better judgment.
Brutalism is back.
Brutalism was the product of the 1900s when bold and raw material was the charge. Untreated photos, asymmetrical backgrounds, margins, lines, standard fonts, and a sense of carelessness are the new go for many designers.
Typography and fonts to make a statement.
Web design companies are using retro typography to make a statement. This is a minimal approach where one tagline and bold fonts take center stage, and the rest of the page is clean and quiet.
Back in the day, the designer had limited options when it came to fonts, but that has changed now. Ecommerce design companies are opting for new and attractive fonts to catch the eye of the scroller.
